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Amazon Vendor

Turning Brand Analytics into Strategic Action

Tue 1 July 2025 | 14:00 PDT | 16:00 CDT | 17:00 EDT | 7:00 AEST (July 2)

Register for Webinar
Turning Brand Analytics into Strategic Action

What if the secret to Amazon growth is already in your data—you're just not reading it right?

In our next episode of Marketplace Masters, we’re diving deep into one of the most overlooked goldmines on Amazon: Brand Analytics.

Joining us is Jimmy Barber, Sr. VP of Client Strategy – Digital Commerce at The Bluebird Group (and a returning fan-favorite!) to unpack how to move beyond basic dashboards and use Brand Analytics as a strategic advantage.

🔍 You’ll learn how to:

  • Identify winning vs underperforming products by search visibility

  • Track and improve your organic share of voice

  • Prioritize keyword investments by retail readiness and conversion

  • Spot trends for line extensions, content updates & portfolio shifts

🎯 Designed for Amazon agency pros, account managers & analytics leads ready to level up their impact.

📅 Don’t just download reports—turn them into results.
Register now to save your seat.📥 Recording available to all registrants. Don’t miss it!

Speaker and Host

Profile Pictures-Feb-19-2025-02-09-31-1148-AM

Jimmy Barber

Sr. VP of Client Strategy – Digital Commerce

The Bluebird Group

Paul Sonneveld

Paul Sonneveld

Co-Founder/CEO

MerchantSpring